App spending rose 12.3% on Christmas Day to $196 million

According to data from Sensor Tower, global spending on in-app purchases and subscriptions from the App Store and Google Play Store hit $196 million on Christmas Day 2017. The figure, which excludes spending on apps and subscriptions for Android devices in China, represents a 12.3% year-over-year gain from the $174 million spent on the holiday in 2016. A recent report from App Annie revealed that global app revenue hit a record $17 billion during the third quarter of this year. App downloads also hit a record 26 billion during the quarter. The continued rise of smartphone usage in emerging ...

from PhoneArena - News

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